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Whether someone's onboarding for the first time or deep in a high-stakes workflow, I design for how people actually work. Six years in B2B SaaS and cybersecurity.
What started as a feature request turned into a workflow redesign, shaped entirely by what analysts actually needed.
Threat Q
What started as a manual, time-consuming data cleanup problem became a standard part of how ThreatQ customers set up their systems from day one.
A redesign that turned an ignored page into a resource customers actually used.
FLUX
Simplifying complex EV terminology and a clunky application process to help a startup convert first-time drivers into long-term customers.
Swift Shift
Taking a broken application process and making it cohesive to drive nurse conversions.